Psoriasis Vereniging Nederland

In 2011 I restyled the visual identity of the Psoriasis Vereniging Nederland (PVN), Psoriasis Foundation Netherlands in English. I picked cooler shades as a way to express the cooling effect on the skin. As if a cold compress is put on an itchy skin. I also wanted the branding to be neutral enough so it could go together with any kind of other color combination. The topics reached by the organization encompass all facets of life, as well as all types of emotions.

The identity was rolled out over the PVN’s existing magazine, website, as well as folders and flyers given to patients and their surrounding.

PVN stationary

Some of the stationary elements of the identity for Psoriasis Vereniging Nederland.

Commissioned by
Psoriasis Vereniging Nederland
Year of Production

More of our work


SightKnight is a new automotive brand selling car visors. They’re a brand focused mainly on selling through the online channels like Amazon. Background A company approached us… Read more »

Posted on January 31, 2019

Opera Sala 10 jaar

Ten years after the creation of Opera Sala in 2006, it is now time for its public release. The design of this anniversary edition is in such… Read more »

Posted on June 9, 2016

Any questions or requests? Please feel free to contact us